connielane: (sexy raider boys)
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This started as a comment to [livejournal.com profile] chickadilly, but it got kind of long. :P It occurs to me that I probably wasn't that clear yesterday about the hasty CGI job done on the Indy trailer and what it really means. I am fairly certain that this is NOT a change to the film itself, only the U.S. trailer.

But the point isn't whether that shot is in the movie or not. The MPAA can't make them magic the guns out of the movie itself - the ratings board will just give the movie a certain rating, based (in part) on the presence of guns. Once it has a rating, the audience has been warned, and hopefully anyone who goes to see it can handle seeing them. The MPAA has done their job of informing the audience, and they can sleep at night.

But trailers and posters and things are available to everyone, and children don't have to be accompanied by parents in order to see them most of the time. They don't have ratings, but the MPAA can, for example, keep a studio from using a certain poster. That happened with Sleepy Hollow several years ago, when the MPAA kept the studio from using a poster because it "depicted decapitation" (well, DUH, it's the Headless Horseman, yo!). And while they can't *stop* a trailer from being released, they *can* force the studio to put a warning at the front of it. This comes in the form of the usual green screen that precedes a trailer being replaced by a red one (these restricted trailers are usually called "red-band" trailers). This happened to a lot of films this year, such as No Country For Old Men and Lust, Caution.

So Spielberg & Co. could have released the trailer as-is, but they might have been asked to put the red card at the front of it, which would mean that it wouldn't be shown in movie theaters and people would have to confirm their birthdate to watch it online. Which would probably mean that it would get a lot of online traffic, but despite the rising power of internet advertising, if your preview isn't playing in theaters, your film might as well not exist. Also, the red-band label has a similar effect to the NC-17 rating. People associate it with porn or extreme violence, whether that's warranted or not, and it's understandable that a studio would want to avoid that - especially over something as ridiculous as showing a few machine guns.

It's clear to me what happened here. Spielberg and Lucas send the Indy 4 trailer to the MPAA in order to get the approval needed to put that "preview approved for all audiences" green title card at the front of it. The MPAA sends it back, saying that they couldn't approve it for a general audience and that if they're going to release it, it will have to be a red-band trailer. Spielberg and Lucas, fearing the impact that releasing a red-band trailer would have on their film, ask what's keeping it from being a green-band trailer. The MPAA says it's that first shot of Indy, with all those machine guns pointed at him - it's a little too intense for a general audience. Probably rolling their eyes madly, but seeing that this is a fairly easy fix, Steve and George CG out the guns and release the trailer (while releasing it for foreign consumption exactly as it was the first time they sent it to the MPAA). This at least could explain why it took so long for this to come out in the first place.

For those who think that the sight of machine guns are a silly thing to be protected from or that the MPAA is being inconsistent, I'll say I WHOLEHEARTEDLY AGREE. The MPAA has made stupid decisions like this before, and a lot of time it's not a bit related to protecting and informing people. Sometimes it's just plain political. The Sleepy Hollow poster thing I mentioned above is widely believed to have been a knuckle-rapping for producer Scott Rudin, who had previously produced the South Park movie that so shamelessly ripped the MPAA a new one. Not that this was their first attempt to slap the South Park movie in the face. Well before its release, the MPAA got wind that the title of that movie was to be South Park: All Hell Breaks Loose. They start to wag their fingers, saying that you can't have "hell" in your title, because titles have to be G-rated, no matter what the rating of the film is. Naturally, Trey Parker and Matt Stone would have the last laugh, changing their title to the much more suggestive but MPAA compliant "Bigger, Longer, and Uncut." But this rule would have been news to the dozens and dozens of filmmakers who released movies that had "Hell" in the title. And it went mysteriously unenforced the next year, when the Hughes brothers released their Jack the Ripper flick From Hell.

Anyway, bottom line, this isn't about the movie itself, which I'm sure will have guns aplenty. It's about the MPAA deciding that we suddenly need protection from seeing machine guns pointed at people in a movie trailer, like we're not going to be EXPECTING to see them in an Indiana Jones movie in the first place!
There are 15 comments on this entry. (Reply.)
 
posted by [identity profile] smallerdemon.livejournal.com at 05:40pm on 16/02/2008
*heh* I thought it meant "The MPAA are a bunch of asshatted wankers." As if that needed explanation. Perhaps one day, while they are all gathered in one place, a spy satellite will rain death down upon them as it crashes through the atmosphere stealthily missing a missile strike.
 
posted by [identity profile] connielane.livejournal.com at 07:39pm on 16/02/2008
That would be the short way of putting it. :P
aberration: NASA Webb image of the Carina nebula (Default)
posted by [personal profile] aberration at 06:52pm on 16/02/2008
Just out of curiosity - is it possible the MPAA didn't mark it as seriously as a red band trailer, but still at PG-13 or even PG, and the producers may have wanted to be able to do advertising at movies with lower ratings than those given how widespread the interest in a movie like that would be?

But I guess it took me ages after watching Brick's red band trailer to figure out why it was rated so harshly.
 
posted by [identity profile] connielane.livejournal.com at 07:54pm on 16/02/2008
There's not a middle ground (that I know of) with red-band/green-band ratings. That's one of the many things I see wrong with the whole system.
 
posted by [identity profile] white-cerussite.livejournal.com at 09:21pm on 16/02/2008
Yeah, that seems a bit excessive. I'm not sure, but I think here trailers are given a rating just like films, them that will determine which films they can be shown at, and at what time on TV.

I know that at the beginning of the trailers before a film there is usually a notice that all trailers are of suitable rating for this viewing.
 
posted by [identity profile] the-vixxmeister.livejournal.com at 10:32am on 17/02/2008
Yeah, you're right. We get trailers for the ratings under what we are watching, ratings that we are actually there to see and then the next band up in most cases (ie an 18 trailer before a 15 film).
I agree with the MPAA and asshattery from higher up!
 
posted by [identity profile] connielane.livejournal.com at 01:30pm on 18/02/2008
I've now discovered that the gun thing is an actual rule. As in "no gun can be pointed directly at someone in the same frame in a trailer,"
aberration: NASA Webb image of the Carina nebula (Default)
posted by [personal profile] aberration at 11:41pm on 18/02/2008
... yeah, that makes my brain hurt. I can see not showing someone getting shot in a trailer... but yeah, that pretty much sounds like the same, pointless bs from the MPAA along with how many times you can say the 'f-word' in a movie or something.
 
posted by [identity profile] sixth-light.livejournal.com at 07:02pm on 16/02/2008
Naturally, Trey Parker and Matt Stone would have the last laugh, changing their title to the much more suggestive but MPAA compliant "Bigger, Longer, and Uncut

I....cannot believe that I only now realised that was at all suggestive. It's either due to my innocent mind (*snort*), my very literal mind (quite possible) or the total failure of circumcision to be on the New Zealand cultural radar. Probably a combination of the last two.
ext_9390: My Phoebers! :D  (Default)
posted by [identity profile] chickadilly.livejournal.com at 11:42pm on 16/02/2008
The MPAA says it's that first shot of Indy, with all those machine guns pointed at him - it's a little too intense for a general audience. Probably rolling their eyes madly, but seeing that this is a fairly easy fix, Steve and George CG out the guns and release the trailer (while releasing it for foreign consumption exactly as it was the first time they sent it to the MPAA). This at least could explain why it took so long for this to come out in the first place.


Interesting - I admit I was being rather flippant in my other comment to you against the MPAA because I thought maybe something like this happened but I really had no idea how the process really works. This post is chock full of really interesting information.

Thanks for making this post and the full explanation. :)
 
posted by [identity profile] connielane.livejournal.com at 01:29pm on 18/02/2008
More info, if you're not bored with it already. :P There is apparently a concrete rule about this that directly affected this trailer - "no gun can be pointed directly at someone in the same frame in a trailer." That's an actual rule from the MPAA.
 
posted by [identity profile] ravensnape.livejournal.com at 12:58am on 17/02/2008
Wasn't it the Temple of Doom that prompted the PG-13 rating to come into effect? Prior to that it was just G,PG and R. If I am remembering correctly, it sounds like the MPAA has been on the butts of Spielberg and Lucas for years.

Had you seen a trailer where IJ/4 was called City of Gods rather then Kingdom of the Crystal Skull? I found a trailer with this and had not realized it had an earlier working title. Wouldn't be the first time Spielberg changed titles late in the works. I actually have some comic books and fan mags that list Return of The Jedi as Revenge of the Jedi.
 
posted by [identity profile] laurel-potter.livejournal.com at 08:16am on 17/02/2008
Wasn't it the Temple of Doom that prompted the PG-13 rating to come into effect?

Yep. It was released in 1984. Hee.
 
posted by [identity profile] ravensnape.livejournal.com at 07:15pm on 17/02/2008
Shouldn't that icon be covered in white?
 
posted by [identity profile] laurel-potter.livejournal.com at 11:54pm on 17/02/2008
Well, I have this one...

The Great Lakes ones is an actually picture taken from space.

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